Link Canonicalization, simplified.

Understanding the relationship between your customer's content, your competitors' content, and your content online is essential to business-critical tasks like SEO, competitor research, referrer web analytics, and affiliation program design. Arachnio makes it easy to canonicalize links at scale without managing scrapers, proxies, or other complex infrastructure.

visual depiction of link canonicalization
Adam Audette

Today it’s not about, “Get the Traffic,” it’s about “Get the targeted and relevant traffic.”

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Do you know how visitors are finding you? 🔍

{
  "original": {
    "link": "https://nyti.ms/3KWbfHX",
    "scheme": "https",
    "authority": {
      "host": {
        "type": "domain",
        "domain": {
          "registrySuffix": "ms",
          "publicSuffix": "nyti.ms",
          "hostname": "nyti.ms"
        }
      },
      "port": null
    },
    "path": "/3KWbfHX",
    "queryParameters": []
  },
  "unwound": {
    "link": "https://www.nytimes.com/2022/08/25/science/spiders-misinformation-rumors.html",
    "scheme": "https",
    "authority": {
      "host": {
        "type": "domain",
        "domain": {
          "registrySuffix": "com",
          "publicSuffix": "nytimes.com",
          "hostname": "www.nytimes.com"
        }
      },
      "port": null
    },
    "path": "/2022/08/25/science/spiders-misinformation-rumors.html",
    "queryParameters": []
  },
  "outcome": "success2xx",
  "canonical": true
}
Take a closer look

Try a short URL to find its canonical URL